Do you know what Fast Fashion is?  

It’s worth the time to reflect on what it truly costs.


Fast fashion clothes are more affordable. As their price falls, so does their quality. Fashion trends are rapidly accelerating but that comes with a significant cost for environment and human rights.

Here are some major topics that we've put together.


  • The world now consumes about 80 billion new pieces of clothing per year. Some brands offer 24 collections per year. By producing cheap clothes as quickly and as frequently as possible, retailers are majorly overproducing.


  • Average garment is worn 7 times before it's thrown away. 85% of all textiles are being dump in landfills or in ocean each year.


  • Fashion industry is responsible for 10% of humanity's carbon emissions. That’s more emissions than all international flights and maritime shipping combined.

  • Textile dyeing is the world's second-largest polluter of water. This wastewater is released directly into the rivers, raising the risk of exposure to heavy metals for both people and animals in the surrounding areas.

  • About 60 % of the material that makes up clothes worldwide are petroleum-based fibers (such as polyester, nylon, and acrylic) or plastic. They do not break down in the ocean.


  • During a typical wash of synthetic clothes, around 700,000 microfibers are released to the water. These tiny plastic particles find their way into the diets of marine life and accumulate throughout the food chain.

  • Garment workers are often forced to work extreme overtime and they are considered to be among the lowest paid workers in the world. 85% of those workers are women, many of whom have to abandon their families for long hours in the factory.


We are making our journey towards Slow Fashion



Just like when it comes to life, it’s better to take things slow.

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